"If you can’t explain it simply,
you don’t understand it well enough"
Helena Baltazar is a multidisciplinary designer from Portugal who lived in Rome and London, and now works from Lisbon to the World.
Interested in branding since the beginning, Helena believes that the way brands are developed is what gives them their voice and personality and sees design as a tool to make our everyday life easier, either through communication or interaction.
Research and insight
Concept development
Brand strategy
Naming and logotype
Brand identity
Packaging design
Print and publishing design
Visual storytelling
Digital design (UX/UI design)
Art direction
Motion design